Body Glove


Tiki Style ME launched Body Glove officially in the Middle East at the end of 2009. The brand is currently being retailed in over 60 stores across the region covering Body Glove's entire range of products. Tiki Style ME has also tied up with several large hotel chains and water parks in the GCC to sell Body Glove products, as well as, entered into co-branding and joint-marketing efforts with local dive, wake and surf organizations such as Surf Dubai and Emirates Diving Association.

In terms of direct marketing and advertising, Tiki Style ME has successfully launched several campaigns with leading magazines such as Shape, Men's Health and Fitness, Women's Health and Fitness, Men's Health, Aquarius and Ahlan, as well as, radio stations such as Virgin Radio and Dubai Eye.

At the official launch event, we had the owner of Body Glove, Billy Meistrell join us in tandem with Shape magazine at an Official Launch Beach Party at the renowned Barasti Bar on Jumeirah Beach. At the launch event we kicked of the Body Glove 2012 Calendar where models that live locally were hand selected from the crowd at the event and who appeared to align best with the active lifestyle reputation of the Body Glove brand. The calendar production will begin in Q3 2011 and will be distributed along with Shape magazine's December 2011 issue.